HOW LONG HAS THE PRODUCT BEEN ON THE MARKET?

HOW LONG HAS THE PRODUCT BEEN ON THE MARKET?

Depending on your market (ie, the topic covered in the products), then you may be wise to stay away from older products. There are "internet marketing" products with reprint rights available today, which are simply collections of reports written about mail order (with paper, that is!). These might be interesting as a source of ideas, but they won't be very hight quality.

For other topics where the pace of change is much slower (eg gardening), older products might be OK no matter how old the product is.

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